5th January 2009

Stephen Hendry and Citylink launch charity partnership

Citylink and 7 times World Snooker Champion Stephen Hendry recently came together to launch a campaign to help raise funds for Macmillan Care, the leading charity in helping improve the lives of those living with cancer.

The Scottish snooker legend is putting his weight behind the campaign to raise much-needed funds for the charity, which relies on voluntary donations for 99% of its income.

Tom Wileman, Managing Director of Citylink said: “2008 was tough for many people and as a result many good causes may suffer this year. I think Macmillan Care do an incredible job and in order to raise enough money as we can for them, we wanted a true Scottish sporting superstar to increase the profile of the charity campaign that we launched just before Christmas. In Stephen Hendry we had that superstar.”

And to launch the campaign Hendry took part in a ‘Charity Snooker Frame Challenge’ with Citylink’s Marketing Officer, Nicola Campbell, in the vestibule of the Buchanan Bus Station, on Killermont Street, in Glasgow.

Hendry was faced with the challenge of restricting his opponent to winning less than 5 points, in the one off frame, with Citylink promising to boost the sum collected should he succeed.

Before the frame Hendry was quietly confident: “My highest break is 147 so I hope to restrict Nicola’s visits to the table. However I can’t be complacent as one slip could lose Macmillan Care much needed cash and humiliate me in front of the good people of Glasgow.”

Hendry made a promising start before taking pity on Nicola and positioning a number of balls over pockets for her to sink, enabling her to rack up a reasonable score and fulfil a lifetime’s ambition.

Nicola said: I’m a massive snooker fan and Stephen is a living legend. I just couldn’t believe that I was actually playing him and to pot a few was phenomenal, even if he did help me out a bit.”

Despite Nicola’s impressive performance Citylink has promised to add to the funds raised at the end of the campaign.

Stephanie Docherty, Operations Manager at Citylink believes that passengers on their services can play their part throughout the New Year: “Collection teams will visit all our main coach stations throughout January and February and I want as many people as possible to make a contribution. A penny or a pound it all counts.”

Issued by Marksman International on behalf of Scottish Citylink.

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